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Apply to Win a €6,000 genwhy Fellowship

The genwhy Competition is currently closed. Please check back for updates on future genwhy events.

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COMPETITION IS CLOSED

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How can AIG provide me with online (desktop or mobile) tools to enhance my lifestyle in these areas?

  • Travel
  • Health
  • Wellness
  • Finances
  • Safety

Your Submission

  • Description (250 words or less) of tool/resource that fulfills competition requirements

Scoring Criteria

  • Creativity of tool/resource developed - 40%
  • Feasibility of implementation - 30%
  • Adherence to competition challenge - 30%

Example Tool: Savings Calculator

Savings Calc

How can I create a promotional social media campaign for one of these areas?

  • Travel
  • Health
  • Wellness
  • Finances
  • Safety

The campaign can be on multiple platforms including Twitter, YouTube, Instagram, Facebook, Snapchat, and/or your blog. 

Your Submission

  • Description (250 word or less) of campaign you would run to fulfill competition requirements

Scoring Criteria

  • Creativity of messaging and content - 50%
  • Addresses competition challenge - 50%

Example Campaign: #BackingEveryStep Twitter Campaign

Example of Social Content

How can AIG partner with other companies to strengthen its brand appeal to Millennials?

For each company, provide a brief description of how the partnership would work and note a key player that you would reach out to (with LinkedIn and/or contact information).

Your Submission

  • Draft of Partnership Proposal (250 words or less)

Scoring Criteria

  • Appeal of suggested partners - 50%
  • Creativity of partnership deal structure - 50%

What are some interesting analytic insights pertaining to the behaviours of Irish Millennials in one of the following areas?

  • Travel
  • Health
  • Wellness
  • Finances
  • Safety

You may use any public data and online resources. Some potential sources:

Your Submission

  • Summary (250 words or less) of the methodology, tools, and sources you would use to execute analysis

Scoring Criteria

  • Analytical rigor - 40%
  • Adherence to competition challenge - 30%
  • Practicality of analysis - 30%

Example Safety Infographic: XLNTdriver Behavioural Study

Your eligibility and entry into this competition is subject to terms and conditions that can be found here. Please read the terms and conditions before applying.

Please direct any questions and email attachments to support your idea to genwhy@aig.com.

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